D&M Windows: Service Website
A clean, credible website for a long-established windows and doors installer — built to show 30+ years of experience, present the full product range and make free consultations easy to book.
Project brief.
D&M Windows & Doors is a Ruddington-based home improvement specialist with over 30 years' experience serving Nottingham, Derby and Loughborough. They needed a website that puts their long track record front and centre, presents windows, doors and composite ranges clearly, and makes it simple for homeowners to book a free consultation and survey. Already a very established name in Nottinghamshire, they came to us looking to grow further. They asked for a bespoke door designer so customers can configure a door on the site before enquiring. We maintain the website and run their ongoing SEO.
The technology we used on this project.
A lightweight, dependable stack chosen to keep the site fast, secure and simple for the client to maintain.
Design
Frontend
Backend / CMS
Hosting & Tools
Challenges & Solutions
Every project has a few problems to solve. Here is what we ran into on this build and how we handled it.
Turning experience into trust
Thirty-plus years is a real advantage, but only if visitors notice it. We led the design with their track record, workmanship guarantees and clear local coverage so homeowners feel confident from the first scroll.
Organising a broad product range
uPVC and timber-alternative windows, patio, French, bi-fold and composite doors all needed a home. We grouped everything into clean, scannable categories so visitors reach the product they want in a couple of clicks.
Building a bespoke door designer
Customers want to see the door they are buying. We built a custom door designer into the site so a visitor can pick a style, colour and glass option, watch it come together, and send that exact configuration through as an enquiry — which hands the sales team a far warmer lead than a blank contact form.
Making free consultations easy to book
The main goal was booked surveys. We made the free-consultation call-to-action prominent on every page, with a short form and click-to-call so getting a quote takes seconds.
Resources used to build this project.
A small, focused team — the right people, no bloat.
Core features.
For established trades, prominently showing years of experience and guarantees is one of the simplest ways to lift enquiry rates — it answers the buyer's biggest question before they ask it.
Glimpse of the project
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